McCafe Premium Roast Coffee is 100% ethically sourced and Rainforest Alliance Certified. This means that each cup of McCafé helps to support the well-being of coffee farmers, their communities, and the surrounding forests and wildlife. We carefully roast our 100% Arabica beans slightly darker than medium for a perfectly balanced flavour and rich aroma. McCafé coffee is carefully taste tested by our coffee experts to ensure we deliver that rich, smooth, delicious taste you love. Enjoying McCafé feels just as good as it tastes.